Episode 11: Design Strategy for the Birds

We catch up with John Mahoney, Vice President of Digital Products at National Audubon Society for the National Audubon Society. Four years after a successful launch, we reflect on what it took to create a flexible new design system and achieve lasting change for a complex organization. A big part was “soaking in the pain.”

 

EPISODE LINKS 

• National Audubon Society
• John Mahoney on Twitter
• The Audubon Bird Guide App
• Birds!
• American Animals
• A Rare Copy of Audubon’s ‘Birds of America’ Heads to Auction to Benefit Conservation